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Joanne explains: "More and more, they are moving features that used to be completely free, into the upgraded tier where you have to pay an upgrade fee to use those features that used to be free.
Others like me are looking for an [free] alternative to POF, and that's why the membership and activity is slowly dying off, when there used to be well over 100 million visits per month at POF." Our dating site ( Lets Hang ) was designed and launched in late 2016 with the same mindset and inspiration that Markus Frind had: A completely 100% free and fun dating service.
With all the major dating sites being acquired by a single company, there are fewer and fewer free sites out there.
Those free sites that were acquired, are slowly turning into paid sites.
It was one of the first and has been around for well over a decade, and has (or had) the most members of any other site.
What made this site so popular is that they prided themselves in offering a completely 100% free dating service, which was very attractive.
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Markus recently sold the company in 2015 and Plenty Of Fish is now run by completely new management. Many POF members do not realize that Plenty Of Fish has new owners, but they do know all about the "free" model slowly transitioning into a "paid" model.
Josh, a former POF member says: "I knew Plenty Of Fish was beginning to charge more money, but now I realize this isn't Markus's fault, the site is now run by a completely different company and this single company has a near-monopoly on almost all popular dating sites today, especially ones that used to be free".
Recently, members there may have noticed that they can no longer search for specific usernames and rumors are spreading that this will soon become a paid feature for upgraded members only.
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Please note that a complaint submitted through the online platform will not be considered unless you have raised it with us first.*Data based on an extrapolation from Research Now survey conducted in April 2018, among a representative sample of 10671 persons aged 18 in the UK, which has been combined with the total population of this age group (Source Eurostat 2018).3% of interviewees have ever been in a relationship with someone they claim having met on Match.